The new hot startup model is being an exceptional middleman
According to this article from Quartz, the new hot startup model is being an exceptional middleman, focusing on a model that quickly connects buyers to suppliers. At Productive Sales Professionals, we also adopted the concept and incorporated it into our business-as-usual model. When I visit a client and get to understand – and shape – their ‘value proposition’, I take this message to my other clients, where appropriate, as part of my value-add. In doing so, I create a network of contacts for my clients they would otherwise not reach. It is refreshing to be able to serve my customers in this way, as a referral is considerably more valuable than a random contact, as we all know. Just imagine what I might be able to do for your business. 