by steve | Dec 16, 2014 | Business Comment, The SalesPulse
CREATING CUSTOMER VALUE MAKES YOU DIFFERENT In last month’s SalesPulse I talked about how buyers were commoditising our offerings to negate those characteristics that make us different. There is research to support this statement; for example in the US SSI Data...
by steve | Nov 12, 2013 | Business Comment, The SalesPulse
YOU DON’T HAVE TO BE ILL TO GET BETTER I have yet to come across a professional sportsman or woman who does not want to be better at their chosen discipline. They train regularly, have customised diets, receive coaching and are supported by management who are...
by steve | Jul 10, 2012 | Business Comment
“There are no jobs for the young, and there’s no hope. We’re creating a lost generation”. We are bombarded daily with attitudes like this. We have a generation led to believe by politicians that getting a degree is a passport to a well paid job. And now expectations...